Driving a 400% increase in direct bookings for a camp facility with a website redesign
Discover how The Village Green transformed its guest experience, slashed manual admin, and scaled direct bookings—fast.
+400%
increase in direct bookings through the website.
+50%
reduction in manual task through integration.
+250%
increase in website-driven revenue.
The Client
A destination built for escape — trapped by outdated systems
The Village Green & Pavilion, located in Strath Valley, is an iconic, award-winning accommodation destination featuring an architect-designed Pavilion, Bunkhouse, glamper vans, and Homestead catering to groups, multi-family holidays, and fitness camps.
After acquiring the business, the new owners inherited a fragmented digital ecosystem. Manual processes slowed bookings. Payments were delayed. Cleaners were mismanaged. Worst of all—revenue was leaking across third-party platforms.
They needed a system that could:
- Eliminate double bookings
- Simplify guest communication
- Centralise all booking channels
- Reduce the number of manual tasks
- And free the owners from operational chaos
The Solution
Mapping, building, scaling
the guest experience from
the ground up
Step 1. Aligning the brand to a bigger vision
We started with clarity. Mapped the strategy. Rebuilt the customer journey. Aligned the brand to the new owner’s long-term vision.
- Developed market positioning aligned with new ownership
- Mapped guest personas and redefined the customer journey
- Audited existing digital assets post-acquisition
Step 1. Aligning the brand to a bigger vision
We started with clarity. Mapped the strategy. Rebuilt the customer journey. Aligned the brand to the new owner’s long-term vision.
- Developed market positioning aligned with new ownership
- Mapped guest personas and redefined the customer journey
- Audited existing digital assets post-acquisition
Step 1. Aligning the brand to a bigger vision
We started with clarity. Mapped the strategy. Rebuilt the customer journey. Aligned the brand to the new owner’s long-term vision.
- Developed market positioning aligned with new ownership
- Mapped guest personas and redefined the customer journey
- Audited existing digital assets post-acquisition
The Results
A reduction in time spent on management, freed up time to focus on growth building activities
“Since Quazic has come on board, they’ve implemented the 90-day goals we’ve set and produced interactive dashboards to visualize against the KPIs we’ve set. They’ve exceeded our expectations in the first 90 Days, and we’re excited to continue refining and optimizing our online presence in partnership.“
— Tony Edwards, The Village Green
Name of the Key Result Goes Here
Description of the key result. They’ve exceeded our expectations in the first 90 Days, and we’re excited to con.
Name of the Key Result Goes Here
Description of the key result. They’ve exceeded our expectations in the first 90 Days, and we’re excited to con.
